Storytelling Tools to Transform Your Copa America Coverage (and more)
This session is for anyone with a Copa America fan or sponsor as a customer, who wants to get their best out of their digital media platform, and create magical online, mobile and DOOH experiences during the tournament.
2024 is a busy year of international men’s and women’s soccer. The AFC Asian Cup and CAF Africa Cup of Nations started the year, with the Euros and CONMEBOL Copa America coming in June, followed by the Olympics. In this webinar we’ll cover how fans spend time on sports analysis website TheAnalyst.com and show you how new digital tools from Stats Perform and Opta can help broadcasters, publishers, apps and brands attract and retain Copa America fans (and sponsors) through more personalized and engaging storytelling.
- Lessons Learned – Find out what appealed to digital fans during CAF AFCON and the AFC Asian Cup from Ollie Hopkins of sports website the Opta Analyst, and how can it be used at the CONMEBOL Copa America.
- New Products – An introduction to two of Stats Perform’s new storytelling tools, Opta Stream and Opta Stories.
- A Reminder – See how our expert researchers, stats-enriched custom graphics and journalist video can be applied to help you do your best work at the tournament.
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