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Alex Rice

Chief Commercial Officer

Alex, the Chief Commercial Officer, joined Stats Perform in 2007 and has a career spanning 18 years of integrated rights experience across business development, production and strategy. In his time at Stats Perform, Alex has led a number of key long-term acquisitions, including the 10-year agreement with the WTA. This led to the formation of WTA Media and the 17-year partnership with FIBA to establish FIBA Media. Alex’s team is responsible for Rights, Strategy, and Marketing; managing more than 200 rights partnerships and transforming the way the world sees sport.